StrategyLOCKConsistent or growing Odyssey use
Current Odyssey user
Protect share. Expand commitment. Uncover opportunities for growth and address any reason to try a competitor PCIOL.
Customer situation
Tap what you're hearing.
Recommended next move
Deck contentOverall happy with Odyssey
Account is satisfied with Odyssey performance.
Suggested opener
“Is there an opportunity for more PCIOL business?”
Key message from deck
Deck contentWhen quality of vision matters, TECNIS Odyssey provides optical advantages.
Recommended assets
Odyssey One-Pager
Deck contentReaffirm with extensive data and best-in-class contrast.
Hirabayashi Study
Deck contentSuperior distance with no compromise to intermediate and near.
Back to Basics
Deck contentShow specs comparison and ray tracing.
Strategy tactics
- Uncover competitive interest
- Reinforce Odyssey strength
- Identify “dislikes”
- Co-position PureSee if needed